History and vision

History

Ten years ago, Daisycon was one of the pioneers that introduced performance based online marketing to the Netherlands. In the ten years that followed, we experienced explosive growth. Until a few years ago, the brands www.kliks.nl, www.affiliates.nl and www.leadbutler.nl were managed separately, but as of 2007, the separate brands were dropped and combined under the Daisycon banner. This made Daisycon a one stop shop for performance based online marketing, offering three distinct services:

• Affiliate Marketing
• Lead Generation
• CPC Advertising

In 2008 Daisycon entered the Belgium market. In September 2010 we became active in Germany.

We currently have a staff of approximately 65 people. Our publisher network consists of nearly 70,000 websites with an average of 1,650 active advertisers, making Daisycon the largest affiliate network in the Netherlands. In Germany and Belgium Daisycon is a (fast growing) challenger in the market.

Vision

The online advertising market is destined to grow in the coming years as internet use continues to expand. One consequence of this is the shift of marketing budgets from offline to online media. New players continue to enter the market, while there is a convergence in the functionality on offer to publishers and advertisers. Daisycon's vision is that it will distinguish itself in this landscape through its advertisers' database, its level of service, its reliability and its progressive approach to technology. If you need professional, result-oriented online advertising, then you need Daisycon.