Daisycon and Home & Living
To inspire, convince, and convert!
Within the Home & Living segment, we work with various niches. We have experience with webshops focused on interior design, DIY/renovation, gardening, and more. The approach, target audience, and seasonality vary for each type of campaign. For each of these niches, there are specific publishers that cater to them. Additionally, there are general publishers with a broad reach that are interesting for all Home & Living advertisers, such as loyalty platforms, closed user groups, and content websites.
To make your affiliate campaign within the Home & Living segment a success, it’s important to incorporate various elements. In addition to inspiring visuals, action-oriented banners, email templates, and discount codes, a comprehensive product feed is highly recommended. This way, we can utilise a diverse mix of partners within the affiliate campaign. Inspiring visuals can be used by content partners or social media partners to inspire the target audience and promote your brand seamlessly.
If you have a high-quality product feed, your products can be featured on comparison websites or promoted by Google Shopping partners. This allows potential customers to find information about prices, available colours, and estimated delivery times, for example. The use of action-oriented banners and discount codes helps provide that final convincing push.
Home & Living webshops often have significant differences in profit margins for various types of products within the same webshop. Therefore, it is recommended to take this into account when setting up the campaign. By negotiating different commission rates based on these margins, we can optimise the campaign right from the start.
We help over 100 Home & Living brands reach a larger audience, including
The stages in which we reach customers
Our blogs that can help you with your Home & Living campaign:
Content Commerce, a performance-based channel to generate revenue
The evolution of digital advertising is shifting towards investment optimisation for both advertisers and publishers. Advertisers want to control their costs and profitability as much as possible and the media must find growth levers by capitalising on their content to offset the decline in paper sales.
Emma x Daisycon: Sweet dreams of international success
We spend a third of our time in bed. Through the international collaboration between Daisycon and Emma, the affiliate program has helped tens of thousands of Europeans acquire world-class mattresses and improved their precious sleep.
The 10 golden rules to get your affiliate programme off to a good start
Affiliate marketing is a performance-based marketing tool whereby publishers (also called affiliates or media) promote an advertiser (also called brand). Are you about to launch your affiliate programme? Follow our 10 expert tips for a successful launch!
Why Daisycon and Home & Living are a great combination:
International affiliate network
Advertise in our large, international affiliate network: Daisycon offers a network of more than 30.000 active websites and a vast social and mobile reach.
Team of specialists
Generate maximum return from your online campaigns with proactive support supplied by our online advertising specialists and dedicated channel managers.
One stop shop
Daisycon is a one stop shop for performance based marketing. Generate additional sales on your website via Affiliate Marketing, collect data from potential customers via Lead Generation, generate a constant stream of new installs for your app with App-installs and advertise on the largest Marketplaces.